apartment therapy changing the world, one room at a time

That's certainly the first lab report I've seen that concludes a statement of findings with "THAT'S A FACT!" I guess I'm just not up-to-date on the norms of scientific writing.

It's interesting how they tell you what that bedroom ceiling would look like in infrared if they painted it with Insuladd-infused paint, but that's the one scenario they don't actually photograph in infrared. How sad that they ran out of film.

This writer on Epinions agrees with my off-the-cuff assessment of the validity of the company's scientific claims, but we seem to have both taken a freshman chemistry course, which would make us biased.

The EnergyStar seal is for their roof coating, not for the paint additive, by the way.

I do adore AT's science-free approach to "green"! It just proves that it's the people with soul, not the heartless number-crunchers, who will save the earth!

there are alot of nasa spin off companies.. at did a post a while back on the insulating properties of ceramic for noise

http://www.apartmenttherapy.com/ny/good-questions/good-questions-does-insulation-paint-work-005453

http://www.hytechsales.com/prod150.html